Make PLANB Your PlanA

Make PLANB Your PlanA

How We Can Help

How we Can Help

Product Sourcing & Manufacturing

At PlanB, we specialize in identifying and partnering with manufacturers to produce a wide range of goods. Our process includes conducting factory audits and ensuring compliance with social standards. We also assess cost and reliability, negotiate contracts, oversee production, and ensure timely delivery.

Product Development

We collaborate with clients to design and create new products, from concept to production. This service includes both OEM (Original Equipment Manufacturing) and ODM (Original Design Manufacturing), helping businesses bring innovative ideas to life by refining product concepts, ensuring functionality, and achieving market-ready solutions.

IP Protection

  Protecting you, your brand, and your product is a must. This comes first.

Licensing Experience

With over 25 years’ experience, we are experts in brand licensing, using trusted and established brands to bring a range of products to market. Having worked with brands such as LEGO, Disney, Minecraft, Barbie and Coca-Cola, we have a true understanding of the processes involved in managing and manufacturing licensed products.

Quality Control

Quality Control ensures every product meets the highest standards before reaching the customer. It involves rigorous checks at every stage of development – from materials and samples to production and final inspection – guaranteeing consistency, safety, and compliance.

Retail Connection

With over 25 years of experience in the retail marketplace, Plan B has built strong industry knowledge and trusted relationships with leading retailers. This expertise allows us to navigate buyer expectations, compliance requirements, and market trends, ensuring your products make it onto shelves and into customers’ hands. Our established connections give your brand the advantage of a smoother, faster path to retail success.

Product Quality Assurance

Product Quality Assurance is about building confidence that every item developed meets strict performance, safety, and durability standards. Through structured testing, compliance checks, and process oversight, we ensure products not only meet expectations but consistently deliver reliability in the marketplace. This proactive approach minimises risk, protects brand reputation, and guarantees a higher level of customer satisfaction.

Design & Marketing

We cover the full spectrum of designing a product at Plan B. This not only ensures the product is functional and user friendly, but also visually appealing and aligned with the brands vision. We also aim to build brand awareness, engage customers and drive product adoption through digital marketing, advertising and communication strategies.

The Process

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The Power Of Licensing

How Licensing Can Unlock Global Brands For Your Product

What is licensing?

Licensing is a business arrangement where a brand owner (the licensor) grants permission to another company (the licensee) to use its intellectual property—such as logos, characters, or brand names—on products.

How Does It Work?

A licensing agreement outlines the terms of use, including product categories, territories, royalty payments, and approval processes. The licensee then develops products under the brand’s guidelines, with the licensor reviewing and approving to ensure quality and consistency.

What makes licensing valuable?

It allows brands to expand their reach and visibility while giving businesses access to instantly recognisable IP that attracts customers, drives sales, and adds credibility to products.

How Plan B Can Help?

Licensing can feel like alphabet soup—LOIs, MGs, ROFRs—but we eat this for breakfast. With deep licensing know-how and long-standing relationships across major licensors and retailers, we fast-track the fun parts (brand matches, creative approvals) and defuse the painful ones (contracts, style guides, compliance, royalty reporting). We’ll scout the right IP, negotiate fair terms, steer approvals, and line up retail sell-in.

Why Choose Us

We are committed to maintaining complete transparency in all our partnerships and provide our services through both fixed and variable cost structures.

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